Side-by-side, no hand-waving. Where we win, where we're still building, where they're actually fine. Public sources only — DealerSocket / VinSolutions / CDK Cobalt all publish enough to compare cleanly.
We're founders, not analysts. If a row is wrong, email compare@autodealerpro.io with a public source and we'll fix it within a business day. Last verified 2026-08-02 (stamped at build — every release re-verifies this table).
| Feature | ADP | DealerSocket | VinSolutions | CDK |
|---|---|---|---|---|
| Pricing | ||||
Public, transparent pricing | Yes | No | No | No |
Per-rooftop, all-included Most charge per-module | Yes | Partial | Partial | No |
Setup fee Industry norm: 4-6 figure setup | $0 | $2k–15k | $5k–25k | $25k+ |
Contract length CDK lawsuits over auto-renew are public record | month-to-month | 36 mo | 36–60 mo | 60–84 mo |
Free trial | 14 days · no card | Sales call only | Sales call only | No |
| Voice AI | ||||
Native AI receptionist They sell call-tracking, not call-handling | Yes | No | No | No |
24/7 inbound pickup | Yes | No | No | No |
Books test drives in-call | Yes | No | No | No |
Books service in-call | Yes | No | No | No |
Per-minute add-on cost Billed per second. Prepaid packs: 1,000 min $290 · 5,000 min $1,250. Founding-50 dealers keep their original grandfathered rate. | $0.35/min over cap | n/a | n/a | n/a |
| Marketplace | ||||
Free public marketplace | Yes | No | No | No |
Listing fees | $0 | n/a | n/a | n/a |
Auto-sync from DMS | Yes | Partial | Partial | Partial |
Branded dealer profile | Yes | Partial | No | No |
| Data | ||||
Customer data ownership | You | You | You | Disputed (public lawsuits) |
One-click export | Yes | Partial | Partial | No |
Public API | yes (OpenAPI 3.1) | Partial | Partial | $25k integration fee |
Outbound webhook events | Planned — Q3 2026 | Partial | No | No |
| Architecture | ||||
Multi-rooftop native | Yes | Yes | Yes | Yes |
Row-level security per tenant | yes (Postgres RLS) | Partial | Partial | Partial |
Mobile-first UI | Yes | No | No | No |
Light theme | Yes | Partial | Partial | Partial |
| F&I | ||||
Live desking calculator | Yes | Yes | Yes | Yes |
In-house signing flow Stripe payments + e-sign, shipped in 1.0 | Yes | Partial | Partial | Partial |
Lender API integrations RouteOne + Dealertrack on the Franchise tier | Yes | Yes | Yes | Yes |
| Support | ||||
In-app AI Concierge | yes (Claude) | No | No | No |
Email response SLA | <30 min · 24/7 | NBD | NBD | NBD |
Founder reachable | Yes | No | No | No |
Competitor cells come from public sources only: vendor marketing + pricing pages (dealersocket.com, vinsolutions.com, cdkglobal.com), publicly filed court records for contract-term disputes, and published dealer reviews. Setup fees and contract lengths are the ranges those sources report, not quotes we solicited. AutoDealerPro cells are our published pricing — /pricing is the source of truth. Founding-50 dealers keep their grandfathered overage rate.
First-month free if you're coming off a 36+ month incumbent contract. We export your data, map it to our schema, and ride alongside your team for the first 30 days. No exit fees on our end either — we keep you because we earn it monthly.